Ideas of Russian students about the essence, types and methods of propaganda: based on the results of empirical research
https://doi.org/10.24290/1029-3736-2024-30-4-265-278
Abstract
This article is devoted to the comparison and analysis of a number of results of sociological studies conducted at the sociological faculty of Moscow State University named after M.V. Lomonosov in February 2024 and in April–May 2024. As part of a February 2024 pilot study conducted by standardized interview method, 42 under graduate (48%) and graduate (52%) students of the Faculty of Sociology were selected. The age of 36% of respondents was in the range of 17–18 years, 52% from 19 to 22 years, 12% — from 23 to 26 years. As part of a sociological study conducted at the Faculty of Sociology of Moscow State University named after M.V. Lomonosov in April–May 2024, a sociological study “Social communication in modern society: essence and features” a total of 401 students of the sociological faculty of Moscow State University named after M.V. Lomonosov. The study was conducted by questionnaire. 401 students of the sociological faculty of Moscow State University named after M.V. Lomonosov, of which 73,32% of bachelors and 26,68% of masters, which corresponds to the structure of the student body of the sociological faculty. Among the surveyed students, 70,07% were female, and 29,93% were male, which generally corresponds to the overall gender composition of the faculty students. 65,75% of respondents (i.e. almost two thirds of respondents) were young people aged 19 to 22 years, 19,5% — from 23 to 26 years, 14,75% — from 14 to 18 years. As part of these studies, students were asked a number of questions, including those aimed at identifying their ideas about the essence of the phenomenon of propaganda, types of propaganda, perception of propaganda, destructive and constructive propaganda. Research results have shown that in the student environment as a whole, incorrect and vague ideas about the essence of the phenomenon of propaganda, its various types and methods, as well as the negative attitude of respondents to the phenomenon of propaganda itself prevail, which is clearly visible in a number of detailed definitions of this phenomenon given by them. A significant part of students primarily associates the concept of propaganda with the concepts of “imposition”, “manipulation”, primarily because of the prevailing neoliberal ideologies in social networks and instant messengers, popular among young people, that young people themselves are not particularly aware of. Nevertheless, they state the fact that there is an acute ideological struggle in the Russian Federation and an active neoliberal ideology in modern Russia.
About the Author
E. V. DortsevaRussian Federation
Dortseva Elena V., Senior Lecturer at the Faculty of Sociology
Leninsky Gory 1-33, Moscow, 119234
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Review
For citations:
Dortseva E.V. Ideas of Russian students about the essence, types and methods of propaganda: based on the results of empirical research. Moscow State University Bulletin. Series 18. Sociology and Political Science. 2024;30(4):265-278. (In Russ.) https://doi.org/10.24290/1029-3736-2024-30-4-265-278